The Best Social Media Management Tools to Grow Your Social Presence

The Best Social Media Management Tools to Enhance Your Social Presence

The Best Social Media Management Tools to Grow Your Social Presence are definitely “Sprout Social” and “Zoho Social”.

 

In an era where people are looking for social stimulation and information on Social media, it will be an absolute blunder to ignore the potential of social media.

 

With a bigger and more engaged audience on social media networks, Great marketing strategies on social media can do wonders for your business.

There are hundreds of millions of users on Social media platforms.

It is high time that you need to aggressively shift your focus primarily on social media marketing strategies to stay competitive.

 

Facebook, Twitter, Slack, Instagram, LinkedIn, Pinterest, YouTube, Medium, Tumblr, Google Analytics, Google My Business (GMB), etc. are some of the top social media networks we are talking about.

 

It is not feasible to manually publish content directly with so many platforms out there and to manage multiple social accounts.

This is where Media management platforms come to our rescue. The Best Social Media Management Tools are the one that allows sharing your content to social networks in the same place where you build your marketing campaigns

Social Media Management Tools are used to create a comprehensive social media strategy.

 

These softwares not only support all the major social media platforms but also offer the most comprehensive analytics and reports.

 

It allows you to stay productive by automating the processes like automated content publishing, audience targeting, and interaction tracking.

Additionally, it helps in auto-scheduling and idea generation.

The Best Social Media Management Tool should increase your social engagement and visibility. And manage almost all aspects of your social media strategy and campaigns in one place.  

 

Top 8 Best Social Media Management Tools

 

The Best Social Media Management Tools for successful campaigns are:

  • Sprout Social: Best Tool Overall for Small & Mid-Sized Businesses
  • Zoho Social: Best All-in-One Social Media Management Tool
  • Semrush: Best Social Media Management Tool for additional features
  • MeetEdgar: Best Management Tool for Automation
  • Hubspot: Best Social Media Management Tool with integrated CRM
  • Social pilot: Best Social Media Management Tool for beginners and SMBs
  • Tailwind: Best Management Tool for Pinterest and Instagram
  • Canva: Best Social Media Management Tool for top-notch images

 

The Best Social Media Management Tools: Review

1. Sprout Social

Sprout Social

Best Tool Overall for Small & Mid-Sized Businesses
  • Supports: Facebook, Twitter, Instagram, Google+, LinkedIn, and Pinterest
  • Automated publishing
  • Built-in reporting tools
  • Response rate and time analysis reports
  • Twitter hashtags analyzing tools
  • Content management tools
  • Post Scheduling tools
  • Customer engagement tools
  • Social content calendar
  • Mobile app for Android and IOS
  • Supports multi-account management
  • The plan starts at $99 per month
  • Free 30-day trial

 

Sprout social is the most popular and talked about social media analytics platform out there.

Sprout social is our top pick also for large team management due to its comprehensive plans and the array of scheduling tools and analytics they offer.

All plans come with core features such as monitoring, audience targeting, post preview, post scheduling, automated publishing, analytics, and more.

It is our top pick for the platform’s usability, publishing features, large team collaboration, and other great features for engaging with your audience.

It has an excellent all-in-one user dashboard that lets you manage your social networks from one place. Additionally, you can have a feature of individual statistics for each post and team management with approval workflows.

 

Its most popular “Professional plan” comes with an all-in-one social box that lets you read all your social media messages, Reschedule old social media posts, and a social content calendar.

 

You will also get response rate and time analysis reports, post-level reporting, analysis tools for Twitter hashtags, and other tools

Do You Want a GREAT VALUE Social Media Mgmt Tool?

Sprout Social offers amazing value and all the tools you need to start Social Media Management!

To improve your brand reach, you will get a tool to sort by various demographic and geographic measures to quantify exactly what content is working for which followers.

Along with Easy onboarding and hands-on customer support, you also get a mobile app you can use to manage your social media accounts on the go.

On the downside, it does not have the Auto Post with queues feature or an influencer search feature.

One major benefit you get with Sprout Social is that they offer one of the longest 30-day free trials with their plans.

Unsure about the Sprout Social Software's worth?

Try this FREE trial that lets you a month to test it out

2. Zoho Social

Zoho Social

Best All-in-One Social Media Management Tool
  • Easy to use interface
  • Automated publishing
  • Analytics and summary reports
  • Social media monitoring capabilities
  • Built-in reporting tools
  • Customer engagement tools
  • Bitly URL shortener integration
  • Post scheduling Tools
  • Content management tools
  • Integrates with Google My Business
  • Easy Integrations with other tools
  • Supports multi-account management
  • The plan starts at $10 per month
  • Free plan available

Zoho Social is a low-cost social media solution that provides a complete social media management platform, making it easy to manage your business on social media.

It offers comprehensive social media management software that can be purchased separately or combined for complete all-in-one management.

The fact that it is a simple yet feature-filled management tool that allows you to integrate all major channels (except Pinterest) makes it a great deal.

This is ideal for all-sized enterprises to store and manage email, create and oversee products, and take care of all your needs all in one place. Zoho allows Full integration of “Google My Business”.

On the downside, there is a slight delay in real-time notifications and has limited engagement capabilities for comments

Zoho Social is reasonably priced and provides a lot of value for the money.

It offers two plans for businesses and individuals: a Standard plan for $10 per month and a Professional plan for $25 per month.

Both options give you access to summary statistics and analytics, as well as URL shorteners and the ability to publish and schedule posts across several platforms.

Is Zoho Social Your Favorite So Far?

Zoho Social is a great option if you want the best without having to spend too much.

Additionally, it comes with lots of integration options; you can unlock premium features, like a Bit.ly integration, RSS feeds and scheduled retweets and repostings.

The Standard plan is for one brand and for up to two team members, while the Professional plan can be used by up to three team members. Both options, however, allow you to add extra team members or social channels for a fee.

A free plan with limited functionality is also available for you to have a feel. With the free plan, you get access for one team member and brand and will get the ability to publish multiple posts from one place.

3. Semrush

Semrush

Best Social Media Management Tool for additional features
  • Supports: Facebook, Twitter, Instagram, Pinterest, LinkedIn and Google My Business
  • Automated publishing
  • Great SEO analytics
  • Built-in reporting tools
  • Content management tools
  • Competitor performance tracking tools
  • Post publishing tools
  • Customer engagement tools
  • Audience Network media tracker (track cross-platform user engagement)
  • Ad management on Facebook, Instagram and FB Messenger
  • Supports multi-account management
  • The plan starts at $99.95 per month
  • Free 07-day trial

 

SEMrush has been most renowned for being an all-in-one SEO software platform, but it also provides a platform for creating professional-standard social media content.

 

It analyses millions of bits of data to deliver in-depth analytics and insights to keep track of, schedule, and create posts on all of the major social media platforms.

 

The most important feature of SEMrush is that it helps you to combine your social media management with your whole SEO and marketing plan, and it provides a convenient platform that pulls everything together in one location.

These tools are integrated into Facebook, Twitter, Instagram, Pinterest, LinkedIn, and Google My Business management.

Like the Sound of SEMrush So Far?

Explore SEMrush ‘s website to get a closer look at its features and more.

The platform’s marketing tools offer an all-in-one platform to execute your marketing strategy.

You can utilize their Social Inbox and social listening tools to monitor keywords, competitors, and mentions of your brand.

On the flip side, the interface isn’t particularly user-friendly, and it’s expensive when compared to alternative options.

The best part is, it’s ideal for tracking competition performance, including rank swings and backlinks. This makes it possible for social media managers to reuse their content.

4. MeetEdgar

MeetEdgar

Best Management Tool for Automation
  • Supports: Facebook, Twitter, LinkedIn, YouTube, Pinterest, and Instagram
  • Response rate and engagement analysis reports
  • Auto scheduler
  • Automated content management tools
  • Automatic link shortener tools
  • Automate all social accounts in one place
  • RSS feed option
  • Unlimited access to content library
  • Advanced content curation features
  • Bulk Import option
  • Reposting selected content option
  • The plan starts at $19 per month
  • Free 07-day trial

 

MeetEdgar stands out for its outstanding automation and scheduling capabilities.

This software allows you to create posts using a browser extension, schedule posts based on categories to save time and effort, and post continuously to keep your audience engaged.

Another noteworthy feature is its automated content recycling function, which lets you reuse current and previous content to increase your post’s exposure and interaction.

 

This platform also gives you access to an extensive content library that the software will shuffle and schedule for you.

 

Further, you may also use an automatic link shortener to preserve space and privacy by setting up your account to automatically submit fresh content.

On the negative side, there is a restriction on posting interactions and tracking straight from the dashboard.

When it comes to pricing, MeetEdgar is the best option; it is one of the most cost-effective social media tools that work on all major platforms.

Does MeetEdgar Sound Like Your Perfect Match?

MeetEdgar is perfect for those wanting a manager without any of the management hassles.

 

MeetEdgar has two major plans: a $19 per month Edgar Lite plan and a $49 per month Edgar plan.

Both versions provide identical features; however, the Edgar Lite plan only allows you to connect to three social network accounts.

In addition, the premium option includes 1,000 weekly recurring scheduling time slots, as compared to only 10 with the Lite plan.

5. Hubspot

Hubspot

Best Social Media Management Tool with integrated CRM
  • Social Media Management Tool with integrated CRM
  • Comprehensive analytics and reporting tools
  • User-friendly interface
  • Automated publishing
  • Social media management tools
  • Content management tools
  • Customer engagement tools
  • Post scheduling tools
  • Supports multi-account management
  • The plan starts at $50 per month
  • Free 14-day trial

 

Hubspot is a suite of social media management tools available under the Marketing Hub, It is one of the most recognizable names in marketing.

It is mainly popular among those who prefer to have all media management options in one tool.

 

They take pride in being customizable to any sort of marketer, whether it’s for a mid-sized company Or a large-sized company

 

Another reason why Hubspot is considered the best is that it includes almost all add-ons with standard social media management.

 

It has an integrated CRM along with other monitoring tools.

 

In other words, you can say is that it’s an all-in-one marketing solution for startups and mid-to-large-sized companies alike.

Further, you can get an in-depth analysis of online sentiments and posts from the Social Inbox dashboard

Do you want to see results from your marketing in just weeks?

With Hubspot, you can publish, connect with Facebook, Twitter, Instagram, and LinkedIn accounts; share content, tag companies in your posts, monitor mentions, monitor posts, save and schedule for later; along with analytics and reporting — all from one platform.

On the downside, Hubspot is quite expensive, pricing starts at $50 per month.

You get a limited free account option and a two-week trial for each paid plan.

6. Social pilot

Social pilot

Best Social Media Management Tool for beginners and SMBs
  • Supports: LinkedIn, Instagram, Twitter, TikTok, Facebook, Pinterest, Google My Business, Vk, and Tumblr
  • User-friendly interface
  • Social media analytics and reporting tools
  • Client management tools (Higher-tier plans)
  • Content management tools
  • Customer engagement tools
  • Unlimited Post scheduling
  • Automated publishing
  • Supports: Canva, Bitly, Zapier, and Box
  • Supports multi-account management
  • The Plan starts at $25 per month
  • Free 14-day trial

 

We chose SocialPilot as best for integration based on the sheer number of platforms you can use it with.

Facebook, TikTok, Twitter, Instagram, Zapier, LinkedIn, Google My Business, Pinterest, Bitly, Tumblr, Canva, and a slew of more platforms are all available for integration.

 

In total, you may link SocialPilot with 25 different platforms and tools.

 

SocialPilot offers a single place from which you can not only publish and schedule your social media posts but also get all the necessary post-management, in-depth analytics, and monitoring tools.

This social media management platform is designed for all types of business, you can post directly through the web, mobile, or with a browser extension.

Further, you can add a dedicated account manager along with priority phone and email support.

Another feature you get is an automatic reposting, you can opt to Reposts your social media posts automatically.

You Can Now MANAGE Without a MANAGER

It offers three plans for businesses and individuals: a Professional plan for $25 per month, a Small Team plan for $41 per month, and an Agency plan for $83.33 per month.

A Professional plan is for three users and 25 social media accounts, a Small Team plan is for five team members and for 50 social media accounts, and an Agency plan is for ten team members and for100 social media accounts.

On the downside, SocialPilot sets limits on how many posts you can publish per day. Their Professional plan allows you to post up to 200 posts per day, while the Small Team plan allows you to post up to 500 posts per day and the Agency plan allows you to post up to 1,000 posts.

7. Tailwind

Tailwind

Best Management Tool for Pinterest and Instagram
  • Great for Pinterest and Instagram
  • Built-in reporting tools
  • Automated publishing
  • Post scheduling tools
  • Bulk scheduling option
  • Content management tools
  • Customer engagement tools
  • Smart Queue feature (recommends the best audience engagement time)
  • Mobile app for Android and IOS
  • Supports multi-account management
  • Free trial of 100 pins on Pinterest
  • Free trial of 30 posts on Instagram

 

Tailwind is the easiest social media management tool to help schedule and automatically publish posts to Pinterest and Instagram from a centralized platform

 

Tailwind is the top-rated visual content calendar and scheduler.

 

The platform will suggest you the optimal time for engagement helping to increase its reach. All you need to do is drag-and-drop all your content in bulk and let Tailwind scheduler spread and publish your posts.

You can schedule the posts directly from your mobile, the iOS app, or from trending content in the Tailwind app itself.

Want to grow through Pinterest and Instagram?

Learn how Tailwind will help you to grow a marketing strategy with the most intuitive tools.

Since Tailwind is an official developer partner of both Pinterest and Instagram so your accounts, personal information, and business are safe.

The management tool not only allows you to Measure and analyze how your pins are performing, but also help you to reach new audiences through Tailwind Communities

Tailwind has two major plans: a $9.99 per month plan for Bloggers & Small Businesses and a $799.99 per month plan For Large Brands and Agencies.

8. Canva

Canva

Best Social Media Management Tool for top-notch images
  • Supports: Facebook ads, Twitter posts, Pinterest graphics, LinkedIn banners, and YouTube thumbnails
  • Best in Class graphic visuals
  • Thousands of unique graphic elements
  • Visuals management feature
  • Templates for Pinterest and Instagram
  • Pre-made templates for ads, headers, infographics, and posts

 

Canva is a terrific tool for creating branded social material, with over 30 million users to back it up.

Canva will help you produce content for your website, social media accounts, and even direct communication.

It’s easy to produce content with pre-made templates, color schemes, icons, and other features.

It’s can be used with Instagram, Facebook, and Pinterest Stories. It’s ideal for making rapid mockups and presentations.

This is how people Earn More Money Efficiently!

Canva will get you the most powerful Designs!

 

Free, Pro Plan $9.95 per user per month, and Enterprise Plan $30 per user per month are the three options.

Each month, the free version allows for 10 to 15 designs. You’ll also get access to over 100 different design styles, 8,000 different templates, and thousands of free pictures and graphics.

You’ll have access to 420,000+ templates, 75 million graphics, photographs, stock images, and movies, among other things, with the Pro plan.

You gain access to multiple Brand Kits, design workflows, and limitless storage with the Enterprise package.

The free version is excellent, but the paid version makes things much easier and faster!

Conclusion: Which is The Best Social Media Management Tools to Enhance Your Social Presence?

To Grow Your Social Presence, there’s no one-size-fits-all solution.

Considering your current and future customers are on some form of social media, you need smarter ways and workflows to manage multiple media profiles.

For a strong online presence and for making an impact in the market, choosing the best Social Media Management Tools as per your business need is vital.

The primary objective of the software will be to drive people to your site.

The Best Social Media Management Tools to expand Your Social Presence are:

  • Sprout Social: Best Tool Overall for Small & Mid-Sized Businesses
  • Zoho Social: Best All-in-One Social Media Management Tool
  • Semrush: Best Social Media Management Tool for additional features
  • MeetEdgar: Best Management Tool for Automation
  • Hubspot: Best Social Media Management Tool with integrated CRM
  • Social pilot: Best Social Media Management Tool for beginners and SMBs
  • Tailwind: Best Management Tool for Pinterest and Instagram
  • Canva: Best Social Media Management Tool for top-notch images
 

The secret to SUCCESS here is consistent ACTION

Still unsure which is the Best Social Media Management Tool for you?

 

Just go for “Sprout Social” or “Zoho Social”.

All the best with your Social Media Management tools to grow your social presence

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